Make AI usable, trusted, and adopted across your organization.

Psych Lab helps organizations diagnose adoption barriers, build early-adopter momentum, and design behavior-based strategies that make AI tools actually get used.

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Adoption Readiness Assessment

Understand how your people actually experience AI.

We evaluate organizational culture, tightness/looseness, workflows, trust levels, identity fit, incentives, and psychological friction.
You get a clear map of:

  • Who your early adopters are

  • Where hesitation lives

  • How norms shape behavior

  • What barriers prevent tool use

  • What motivates different segments

Best for: Leaders wanting clarity before rolling out or expanding an AI tool

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Early Adopter & Influence Mapping

Find the people who will accelerate adoption in your organization.

Using behavioral interviewing and network-informed analysis, we identify:

  • Early adopters

  • Hidden influencers

  • Social learning clusters

  • Structural diversity gaps

  • Silos that stall momentum

Outcome: This becomes the foundation for every successful adoption strategy

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Pilot & Focus Group Design

Pilot programs designed around behavior.

We create structured, behaviorally grounded pilots by:

  • Pairing early adopters with later adopters

  • Reaching deep into hard-to-engage silos

  • Designing meaningful feedback loops

  • Running small, safe, repeatable experiments

  • Measuring uptake, trust, and engagement

Outcome: Pilots that actually tell you what will work at scale

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Leader Workshops & Advisory

Embed adoption intelligence inside your leadership team.

Workshops include:

  • How social influence spreads through an organization

  • Cultural tightness/looseness & AI adoption

  • Identifying early adopters based on personality and norms

  • Designing psychologically safe environments for AI learning

  • Messaging, incentives, and habit formation

We also offer ongoing advisory to support multi-quarter rollouts.

Looking to accelerate technology adoption in your organization?